We design space for modern life.
Avenrock Capital Group is an international developer of single-family houses, family-run and based in Houston, Texas. We buy the lot, design the house, build it and sell it, and we put our own money into every one.
What we do
We buy lots and worn-out houses in established neighbourhoods, in Houston first and further afield when the right one comes up, and replace them with houses built to last. Each one is designed for its lot and its street, built by a general contractor we know, and sold finished, with nothing left for the buyer to fix. Then we start the next one.
How a house happens
It starts with the lot. In Houston there's no zoning, but most blocks have deed restrictions and the city has its own setback and drainage rules, so we read all of it before anyone draws a line. Then the architects design a house that fits the street, we take the plans through permits (eight months, on our first house), one contractor builds it, and we're on site every week until the keys are handed over. From buying the lot to a finished house takes ten to twelve months. Abroad the rules change and the order doesn't.
What we care about
Quality over speed.
The materials and details are the ones we'd put in our own house, even when they cost more and take longer. Nobody here is waiting on a quarterly number.
Straight dealing.
One price, in writing, and we close when we say. That goes for the people who sell us lots, the brokers who bring them, and the people who buy the finished house.
Our own money.
We put our own money into every house, so we care how each one turns out, not only that it gets done.
Where we build
- Museum District
- Lynn Park
- River Oaks
- Afton Oaks
- Highland Village
- and neighbourhoods with the same bones.
- Marbella
- Lyford Cay
- where the family behind Avenrock has developed houses, and wherever the right lot is next.
A family business
Avenrock is a family business. The family behind it has developed houses in Marbella and in Lyford Cay, and Aaron started Avenrock to carry that work on, with Houston as home. There's no fund behind us and no committee to convince. The money in each house is the family's, and the decisions are made at one table.
Where this goes
We mean to stay small on purpose. A handful of houses a year, each one a reference, and a team small enough that the founder still walks every site.
Meet the founder
Aaron Watson is the Founder of Avenrock Capital Group. He leads the firm’s acquisitions, design, financing and construction, and oversees its growing investment portfolio.
Before Avenrock, Aaron was Vice President of Business Development at Rixon Technology, a data security company, where he worked with CISOs, CTOs and data leaders at large enterprises. He began his career in production finance at NBCUniversal, handling cost reporting for television productions with budgets of more than $1 million per episode.
Originally from Marbella, Spain, Aaron holds a BS in Business Administration with a concentration in Finance from Chapman University’s Argyros College of Business and Economics, and a BFA in Creative Producing from Chapman’s Dodge College of Film and Media Arts.
Talk to us.
A lot or a house to sell
acquisitions@avenrockcapital.comEverything else
contact@avenrockcapital.com